Amanuel Nirayo Hailu

Founder and CEO Tora Holding Company

Who We Are

Tora Holding Company is a diversified and forward-thinking business conglomerate proudly headquartered in Mekelle, Tigray, Ethiopia. Originally conceived in 2012 E.C, the company’s formal establishment came to fruition on April 23, 2015 E.C, following an extended delay due to the global COVID-19 pandemic and regional political challenges.

Strategic Objective

Our primary strategic objective is to broaden our operational reach both geographically and across key economic sectors.

Launching new ventures in renewable energy, logistics, and IT infrastructure to diversify revenue streams and align with global sustainability trends.
Increasing vertical integration within our manufacturing and agricultural subsidiaries to enhance efficiency, improve product quality, and build stronger value chains.
Strengthening partnerships with government institutions, development agencies, and private investors to drive innovation, scale, and regional influence.
Adopting digital transformation strategies across all business units to streamline operations, modernize data systems, and enhance customer engagement.

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Tora Holding Company

Our Mission

Our mission is to strategically invest in high-potential industries and embrace cutting-edge technologies that stimulate innovation, drive economic growth, and deliver measurable value. We are committed to building strong, resilient companies that uphold the highest standards of transparency, efficiency, and quality.

Our Vision

 At Tora Holding, our vision is to become a globally recognized and highly competitive holding company, renowned for setting the benchmark in excellence, innovation, and strategic leadership across all sectors in which we operate. We aspire to be a model for modern African enterprises— agile, ethical, and future-focused.

Our Purpose

At the heart of Tora Holding lies a clear and unwavering purpose: to establish and uphold a transparent, trustworthy, and responsive organizational framework that protects the interests of all stakeholders—investors, employees, customers, and the communities we serve.

Core Values

At Tora Holding, our core values are the foundation of who we are and how we operate. 

Tora Holding Company

Tora Holding’s strength lies in the diversity, specialization, and strategic focus of its subsidiary companies. Each operates with a high degree of independence while remaining firmly aligned with the company’s overarching vision of innovation, integrity, and impactful development.

Melazal Manufacturing Industry PLC

Melazal Manufacturing Industry PLC, established in 2015, serves as the manufacturing division of Tora Holding.

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Kemey Agro Industry PLC

Kemey Agro Industry PLC was founded in 2015 as the agricultural and agro-processing arm of Tora Holding.

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Anaso Supplier PLC

Anaso Supplier PLC, established in 2012, is the logistics and distribution wing of Tora Holding.

Gahdi Media & Technology PLC

Founded in 2012, Gahdi Media & Technology PLC drives the media, communications, and digital innovation strategies of Tora Holding.

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Nasolia Hotel & Tourism PLC

Nasolia Hotel & Tourism PLC was launched in 2015 to support the growing tourism and hospitality sector in northwestern Ethiopia.

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Kin Construction and Real Estate PLC

Kin Construction PLC, founded in 2015, is responsible for the construction and real estate projects within Tora Holding.

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Gomera Mining PLC

Established in 2015, Gomera Mining PLC is dedicated to mining and earthworks that support Ethiopia’s infrastructure and energy sectors.

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The Chain Market ZFC

Located in the Djibouti Free Zone, The Chain Market ZFC serves as Tora Holding’s gateway to international trade.

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